About Us

Betty Fulton is an award-winning event producer, entrepreneur and marketing strategist with broad experience in entertainment promotion, event management, and sponsorship development. Betty established CommPromo in 1986 and soon after launched her trademark properties, College Fest, the Boston Antiquarian Book Fair, and the Boston Print Fair.

Betty’s imagination, experience, and energy are hallmarks of CommPromo. She brings to her clients an ability to develop creative strategies across platforms to reach target audiences. Betty has the know-how to come up with cutting-edge events that deliver for her clients. Even more importantly, she knows how to make them happen—flawlessly and professionally.

Betty’s long-standing relationships with unique venues and the best destinations, media partners, and corporate sponsors position her as the ideal catalyst for packaging corporate sponsor benefits and innovative media strategies. Betty has a knack for leveraging relationships for the benefit of all.

Through her entrepreneurial efforts developing and marketing successful consumer events for over twenty years, Betty has built CommPromo into one of the top strategic marketing and event promotion companies in New England.

For more information please contact us.